Fresha sends reminders from a system number and shows your clients other stylists nearby. LuxeBook sends from your own WhatsApp, keeps your clients yours, and costs just $9/month.
No credit card required. Cancel anytime.
Quick verdict
LuxeBook is the best Fresha alternative for independent stylists in Malaysia and Singapore. It sends WhatsApp reminders from your own number (Fresha uses a system number your clients don't recognise), has no marketplace showing your clients to competitors, and costs $9/month flat — no per-message fees. 30-day free trial, no credit card required.
Fresha is a great tool for some businesses. But independent stylists in Malaysia and Singapore often run into the same three frustrations.
When your client gets a reminder from 'Fresha Notifications', they may ignore it. When they get a message from your number — in your words — they show up. LuxeBook sends every reminder and follow-up from your own WhatsApp number. Clients think you typed it yourself.
How wa.me reminders work →Fresha is a marketplace. After your client books through Fresha, they're shown other stylists nearby. LuxeBook has no marketplace. luxebook.app/yourname belongs to you alone — no competitors, no upsells, no distractions.
No-show reduction strategy →LuxeBook costs RM 42/month flat. No per-message fees, no commission on bookings, no upsell tiers. One price. Everything included. Your first 30 days are free with no card required.
WhatsApp is your phone. Your clients are on WhatsApp. LuxeBook is designed around that reality — not retro-fitted from an SMS-first Western product. Available in English, Bahasa Melayu, and 3 other languages.
Based on publicly available information as of March 2026.
| Feature | LuxeBook | Fresha |
|---|---|---|
| WhatsApp reminders from your own numberFresha sends from a system number — clients see an unknown sender | ||
| No marketplace showing your clients other stylistsFresha's marketplace actively shows your clients alternatives | ||
| 30-day free trial, no credit card requiredFresha requires card details to unlock certain features | ||
| Flat monthly price with no per-message feesFresha charges per automated notification on paid tiers | ||
| 6-week follow-up for lapsed clientsFresha has bulk marketing but not a targeted re-engagement tab | ||
| Designed for WhatsApp-first markets (MY, SG)Fresha was built for the US/UK market and bolted on WhatsApp later | ||
| Public booking pageBoth offer a booking page | ||
| Calendar managementBoth offer a calendar |
No credit card required
Common questions about switching from Fresha to LuxeBook.
LuxeBook is the leading Fresha alternative for solo hair stylists in Malaysia and Singapore. Unlike Fresha, LuxeBook sends WhatsApp reminders from your own phone number (not a system account), has no marketplace that exposes your clients to competitors, and costs $9/month with a 30-day free trial and no credit card required.
No. Fresha's WhatsApp messages are sent via the WhatsApp Business API from a Fresha system number — your clients see an unknown sender. LuxeBook uses wa.me deep links: you tap a button, WhatsApp opens on your phone with the message pre-filled, and the message arrives from your personal number. To your clients, it feels like a personal message.
Yes. Fresha is a marketplace platform. After your client books through Fresha, they are shown other nearby stylists and salons. LuxeBook is not a marketplace — luxebook.app/yourname belongs only to you. No other stylists are shown. No competitor discovery. Your clients stay yours.
Fresha charges $19.95/month plus per-message fees for WhatsApp notifications (around $0.02 per message via the WhatsApp Business API). For a stylist sending 200 reminder messages per month, that's approximately $23.95/month. LuxeBook is $9/month flat — no per-message fees, no commission, everything included.
LuxeBook is a $9/month appointment booking and scheduling tool built for independent hair stylists, barbers, and beauty professionals in Malaysia, Singapore, Brazil, and other WhatsApp-dominant markets. It gives you a personal booking page, a WhatsApp reminder tab for tomorrow's appointments, a 6-week follow-up tool for lapsed clients, and gap booking for colour processing windows. Free 30-day trial, no credit card required.
Set up takes 5 minutes. Share your booking link the same day. Your clients book — you stay in control.
Try LuxeBook free →